Last updated on August 7th, 2021 at 07:05 pm
DraftKings signed an exclusive deal with Genius Sports. The DraftKings-Genius Sports deal will give the sportsbook access to sports betting data. Also, Genius Sports will provide live feeds that would allow DraftKings to establish wagering lines.
According to bookie pay per head reviews and news sites, sports wagering organization DraftKings is situating itself for the National Football League season. It signed with Genius Sports for a multi-year deal.
The arrangement gives DraftKings selective sportsbook information around the NFL, as Genius Sports is the authority rights holder of the data. According to bookie pay per head sources, DraftKings will gain admittance to Genius’ live video takes care of from more than 170,000 games each year. Also, it would provide fan retention services to attract players. In addition, the product permits DraftKings to purchase commercial space at key snapshots of live games. As a result, it can attract new players.
DraftKings-Genius Sports Deal
DraftKings and Genius Sports didn’t disclose the terms of the deal. Also, DraftKings said the partnership would benefit both parties. Partnering with Genius Sports will allow DraftKings to expand its products. Also, it would allow the sports betting firm to offer new sports betting options.
DraftKings revealed $312 million in income in its first-quarter profit report. Likewise, the organization raised its financial year 2021 income direction to a scope of $1.05 billion to $1.15 billion from $900 million to $1 billion.
In April, DraftKings joined Caesars and FanDuel in an NFL sports betting deal. According to pay per head sources, the arrangement permits the games wagering firms to utilize NFL licensed innovation and its brand names for wagering advancements. The organizations will likewise work in a substance imparting model to the NFL. For instance, the wagering locales will be permitted to use material, for example, NFL features and Next Gen Stats information, which will assist with setting wagering lines.